QR Codes For Yoga Studio Business

Sally Wright
May 12, 2023
Yoga studios often revolve around providing classes and related services to clients who want to release stress. From traditional hatha and vinyasa to aerial or hot yoga, this business model has everything you are looking for.
The yoga industry, however, is also greatly affected by the pandemic, forcing it to adapt to new technologies to better serve its clients. One tool that is proven useful to help them overcome the challenges they are facing is QR codes.
Keep reading as we discuss the benefits of using QR codes for yoga studio business and practical tips to maximize the results it can give.
Benefits of Using QR Codes in Yoga Studios
With the rise of digital technology, it is no question that QR codes have shot up in popularity in recent years. This two-dimensional barcode is a convenient marketing tool that opens many opportunities that go beyond contactless transactions.
In this section, we aim to discuss each of the benefits of QR codes and how yoga businesses can use them to attract more clients. Let’s take a close look!
Improved Client Experience and Engagement
One of the primary benefits of using QR codes is that businesses can use them to improve client engagement.
For instance, they can employ it in their website or marketing materials to direct clients to their service information.
Now, we know that just sending them to a page with text, wouldn’t do much to improve their experience. But keep in mind that QR codes can be used to store any type of multimedia content – that’s where you want to maximize its features. Use QR codes to store videos and images about your classes or short-form tutorials on how they can do yoga at home.
You can also use QR codes like the following:
- Offer access to class schedules, pricing and instructor bios.
- Provide studio virtual tools and free videos for home yoga practice.
- Direct clients to class check-in and membership purchase page
Doing this allows your business to establish a professional image while improving client satisfaction.
Reduced Contact and Enhanced Safety During the Pandemic
As we have mentioned, the yoga industry is also part of those who are affected by the pandemic. And although Covid-19 is no longer a global health emergency, ensuring clients' safety is still vital.
Using QR codes is helpful to allow contactless transactions and communication with clients. You can use it to display safety guidelines and protocols for classes and enable clients to make reservations and purchases online.
By doing this, yoga businesses can ensure that all their clients and staff are protected.
Increased Efficiency in Operations and Marketing
Another benefit of using QR codes is to streamline operations and your marketing efforts.
For example, you can use it to track attendance and manage class schedules without manually searching for it.
QR codes can also be used to promote special events and workshops online. You can attach them to your marketing materials to encourage clients to interact with your business.
You can create your own QR code for your yoga business with QR Code Generator Hub. This software allows their users to make customized QR code designs to match their branding. Aside from this, they also have unlimited scanning and free tracking.