QR Code Analytics: Your Key to Understanding Customer Behavior

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Jonathan Palley Sep 5, 2023
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Getting numbers is great for your Shopify store, but what do they mean? You see, one of the many reasons eCommerce businesses fail to succeed in the market is that they fail to have measurable goals.  

If you are aiming to make your Shopify store bigger, knowing how to interpret analytics is essential to your success.  

Fortunately, the QR Code Generator Hub app for Shopify provides insights into the performance of your QR codes.  

In this blog post, we'll delve into the world of QR code analytics and show you how to maximize it for your business. 

The Power of QR Code Analytics 

In today's fast-paced digital landscape, businesses must harness the power of data to remain competitive.  
One often overlooked source of valuable data is the QR code.  

These scannable codes have become increasingly prevalent, but are you truly making the most of them? Enter QR Code Generator Hub Shopify app’s QR code analytics – a key tool in understanding your customer behavior. 

You can access more detailed statistics, such as:  
  • geographic locations of scans, 
  • types of devices and browsers used, 
  • and specific order details tied to QR codes.  
This depth of information – provided by this free Shopify app – empowers you to make informed marketing decisions and adjust your campaign when necessary.  

How to Track QR Code Scans Using QR Code Generator Hub App for Shopify? 

To get started with QR code analytics, you need the right tool. That's where the QR Code Generator Hub for Shopify comes in.  

Step 1: Begin by installing the QR Code Generator Hub app from the Shopify store. Once the installation is complete, proceed to your admin panel. On the left panel, locate and click on "Apps," then select "QR Code Hub" to launch the application. 

 
If you're unsure how to download the app and create Shopify QR codes, you can refer to our guide for step-by-step instructions

Step 2: Upon launching "QR Code Hub," you'll discover various options below its interface. Choose "Scans" from the available options, which will lead you to the dashboard. Here, you'll have access to comprehensive analytics related to the QR code scans in your inventory. 

 
Step 3: Within the Shopify QR code generator dashboard, you'll uncover insights such as scan ratios per day, month, year, or country. Additionally, you can distinguish between orders originating from dynamic QR code scans and those generated by specific products. 

 
A notable feature of this QR code generator is the ability to download each analysis. This ensures that you can review and analyze the data even when offline. 

Tracking the scans of free QR codes within your Shopify store is essential for gaining insights into customer behavior, assessing the effectiveness of marketing strategies, and enhancing overall business performance. 

Integration with Google Analytics and Shopify 

As one of the best QR code generator apps in the Shopify App Store, QR Code Generator Hub also simplifies the process of tracking QR code scans. It offers a quick overview of your statistics, including daily scan counts, total scans over the last two weeks, and the number of orders originating from QR codes.  

But that's just the tip of the iceberg. 

To supercharge your QR code campaigns, integrate them with Google Analytics and Shopify. This integration allows you to track QR code scans as separate campaigns in Google Analytics and attribute scans to specific QR codes in Shopify.  

The result? A comprehensive view of how your QR codes are performing across different channels. 

If you’d like to learn how to create individual and bulk QR codes feel free to check out our Academy and Youtube channel.  

Bottomline 

QR code analytics are your “not-so-secret” weapon for understanding customer behavior. They offer insights that can drive your marketing strategy to new heights. They offer insights that can drive your marketing strategy to new heights.  

Business owners clearly know its impact on their success. However, the challenge lies with the interpretation of this data.  

The QR Code Generator Hub for Shopify makes it easy to access, understand and utilize this valuable data. So, don't just scan QR codes; start tracking and optimizing them. Your business's success may depend on it.  

Get started today and watch your QR codes transform into powerful data-driven assets.  
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Jonathan Palley